The stone of joy
In Italian, “AZZURRA” is a female name inspired by the color blue – a name invented by some unknown person.
Today “AZZURRA” is one of the most beloved Italian names, because it best expresses cheerfulness, positivity and joy.
Who knows if the person who invented it wanted to pass on these characteristics to their daughter, and why they thought that the color blue symbolized them. Maybe because, of all the colors of the rainbow, blue is the one that instantly transports us to the middle of the crystal clear sea, immersed in warm bays, where the scent of rosemary fills the air – with an abundance of good things to eat and the feel of saltwater on our skin.
In fact, “Swept Away… by an Unusual Destiny in the Blue Sea of August” is the title of one of the most beloved movies in the history of Italian cinema. It’s an older film from the 70s, intense but light-hearted. It’s unforgettable and it will make you smile … and aren’t those the things we hope we’ll find every summer of our lives?
Who knows if that was what Roberto Coin was looking for when he chose turquoise as a new stone to decorate his collections – if his intention was to design a cheerful, lucky creation suspended in a time of warmth, unaffected by the change of seasons?
The Princess Flower and Art Deco turquoise jewels are by far the most playful in our atelier. When we have to choose pieces for a marine- or pop-themed photo shoot, these are our first choice. They’re a refreshing alternative to the white of mother-of-pearl and are more relaxing than the mystery of black jade.
It is true that all colors are beautiful and that each one of them can represent a feature of our character and the facets of a story. But only light blue and a very few others can be icons of our emotions, colors that appear clearly in our imagination when we want to convey feelings with words. Light blue is the color we imagine when we feel cheerfulness, lightheartedness and that healthy desire for fun that ignites us.
Turquoise is the blue stone par excellence and from the history of names, from movies and from symbolic images we’ve learned that… it’s the stone of joy.